Scout Motors’ plan to ditch dealers is exactly what customers want

Scout Motors is relying heavily on a digital platform to streamline the car buying experience.

Digital sales and service

The battle between Scout and dealerships is ultimately about who controls customer data.

It's the data

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Scout aims to offer a transparent, fast, and easy car buying experience through direct-to-consumer sales.

Scout's approach

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Dealerships have threatened to challenge Scout's direct sales model in court, but Scout remains unfazed.

Dealer reaction

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