Bluesky tops 20M users, narrowing gap with Instagram Threads

[{"selector":"#anim-2d3cd9b0-e9b4-4b4f-bc60-cbf86cb9a9d2","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4ff5b377-cda1-467b-a4fd-8359245a50cc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8e74af69-46ff-4d83-9390-c47206d621f3","keyframes":{"transform":["translate3d(-116.29393%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-53403d64-458c-43af-920e-f464ff0ad4f4","keyframes":{"opacity":[0,1]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-03393390-f49c-4d7c-9151-843d5c1a4448","keyframes":{"transform":["translate3d(0px, -321.75898%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Bluesky tops 20M users, narrowing gap with Instagram Threads

[{"selector":"#anim-314d5b95-a929-4a52-91f7-87960457a020","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5fbf9524-6932-4c49-aac1-d110ef3ef2e5","keyframes":{"opacity":[0,1]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-db293719-5688-46e6-b1fb-e4ca58cfaf23","keyframes":{"transform":["translate3d(0px, -330.09244%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ed3b04d9-5cc8-4b89-b935-846663279649","keyframes":{"opacity":[0,1]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c4cc1de2-2aef-4e35-82bd-a65cf0b2a774","keyframes":{"transform":["translate3d(0px, -159.75782%, 0)","translate3d(0px, 0px, 0)"]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Bluesky's User Growth Bluesky, the social network and X competitor, has seen a surge of new users following departures from the Elon Musk-owned app formerly known as Twitter. Bluesky has now topped 20 million users and is rapidly closing the gap with another prominent X rival, Instagram Threads.

[{"selector":"#anim-a89df39f-4d99-4e3a-a9ca-c50dd617ebda","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5ad1a9c8-3127-4131-9d54-06c73e389e1f","keyframes":{"opacity":[0,1]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-aee7d722-e87d-4330-9955-5092e0cb2f67","keyframes":{"transform":["translate3d(0px, -330.09244%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b624b9d4-f5df-471c-a267-5c16252b15f1","keyframes":{"opacity":[0,1]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-efbb9e66-0028-4c23-a85d-43ff35137e9b","keyframes":{"transform":["translate3d(0px, -189.93352%, 0)","translate3d(0px, 0px, 0)"]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Comparing Bluesky and Threads While Threads still has a much larger user base of over 275 million monthly active users, Bluesky's rapid growth has narrowed the gap. Bluesky has surpassed Threads in daily active users and website visits in some regions. Download App

[{"selector":"#anim-30ae6ec1-9598-465d-850a-30f763d2c720","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3206019d-994e-45f1-abd3-14f5f6ebaff4","keyframes":{"opacity":[0,1]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80ad1c61-32c2-4932-9e1f-7a7b210e0ed7","keyframes":{"transform":["translate3d(0px, -330.09244%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9e9699db-d0af-423d-9579-26866ce4a140","keyframes":{"opacity":[0,1]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-662cf44c-6cdf-40fc-9966-f421f5082846","keyframes":{"transform":["translate3d(0px, -206.28506%, 0)","translate3d(0px, 0px, 0)"]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Bluesky's Mobile App Growth Adoption of the Bluesky mobile app is also growing significantly, with usage up over 500% in the US and 350% in the UK after the US elections. Bluesky has even become the #1 app on the US App Store. Download App

[{"selector":"#anim-c230cfc8-2432-428e-a609-95014695fba0","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0adc4ef4-f63b-4516-b8aa-ca2f9181e3e4","keyframes":{"opacity":[0,1]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-93502e3e-7cc5-447d-8b45-d531acf3cb79","keyframes":{"transform":["translate3d(0px, -330.09244%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":300,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f7790748-a40e-4285-875b-104d7d69841d","keyframes":{"opacity":[0,1]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6eb6cfcc-a0ce-4a96-b591-1e27748aa11d","keyframes":{"transform":["translate3d(0px, -206.28506%, 0)","translate3d(0px, 0px, 0)"]},"delay":300,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Factors Driving Bluesky's Growth Bluesky's growth has been fueled by an exodus of users from the Elon Musk-owned X app, who are leaving due to Musk's political activities and changes to X's blocking and privacy policies. Download App